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Introduction to Digital Marketing

As we all know that Digital marketing is a term that is getting very popular by the day. Various brands are getting on with digital medium at this time. In Common words, we can say using digital channels for promoting our website or product is called Digital Marketing. By using the Internet and Different Internet Technologies we can create our brand products or promote the existing brands also.

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Structure of Compilers

Mapping of a source program into a semantically equivalent target program is divided into two parts: analysis and synthesis. The analysis part breaks up the source program into constituent pieces and imposes a grammatical structure on them. It then uses this structure to create an intermediate representation of the source program. The analysis part also collects information about the source program and stores it in a data structure called a symbol table, which is passed along with the intermediate representation to the synthesis part. The synthesis part constructs the desired target program from the intermediate representation and the information in the symbol table. The analysis part is often called the front end of the compiler; the synthesis part is the back end. Compiler operates as a sequence of phases, each of which transforms one representation of the source program to another. These phases are: Lexical Analysis The lexical analyzer is the interfac...

Introduction to Compilers

Compilers and Translators If you are unable to speak French and yet wish to communicate a French speaker then you need someone to translate English into French. The same happens with computers languages. We would like to communicate in English but the computer only understands binary - so a translator is required. Thus the basic function of a translator is to convert a SOURCE (or original) program into an Object (or binary) program. There are three main categories of translator: Assemblers, Interpreters and Compilers. Under normal circumstances (ie unless great speed or compactness is required) the source program will be written in a high level language which is either interpreted or compiled. A translator can be defined as: “ A device that changes a sentence from one language to another without change of meaning.”

Assemblers and Interpreters

Assemblers In the early days of programming, machine code (binary) was the only option. Unfortunately this was laborious, prone to error and difficult. A slight improvement on this was the use of hexadecimal or octal which reduced the number of errors and the time to enter the program. Eventually assembly languages were developed which were easier and more productive to use whilst preserving the speed and compactness of machine code. Assembly languages vary from one type of computer to another (or more correctly from processor to processor) which results in a difficulty in transporting programs from one computer to another.   Assemblers are the simplest of all the translators to understand since the majority of the statements in the source code are mnemonics (short words that help you to remember something) representing specific binary patterns - the others being labels, directives (or pseudo-ops) which give instructions to the assembler.   So, for insta...

Digital Marketing vs Traditional Marketing

  At the very starting people generally used the traditional or conventional methods of Marketing which includes: Television. Newspaper. Radio. Flyers and billboards by the roads and highways. Ads in related weekly magazines. But the current population is moving towards Digital marketing which includes platforms like: Search Engines (Google/Yahoo/Bing etc.) Social Media (Facebook/Twitter/Instagram/YouTube etc.) Paid Campaigns (Google AdWords) Email Marketing Content Marketing Viral Marketing Affiliate Marketing . As we know that Newspaper ads and television ads cost a lot. On the other hand, Digital Marketing is also beneficial for low- cost businesses or young entrepreneurs. In the case of Traditional Marketing users have to wait for months to get the best results but on the other hand in case of Digital Marketing does not need to wait for several weeks we can get quick results.